SCORE and Brother International announced Heeluxe as the Grand Prize Winner of BizClips: The Small Business Productivity Makeover Video Contest. Heeluxe provides shoe research, development, and laboratory testing for footwear companies. Their winning video, “A Revolutionary Approach to Footwear,” told their story and described their need for a three T’s business makeover, including time with their local SCORE mentor, tools, and technology. The Contest is part of a celebration of SCORE’s 50th anniversary helping small businesses succeed.
Heeluxe was recognized at SCORE’s 2014 Awards Gala in Washington, DC, on August 14, 2014 and received prizes, including Brother printers, labeler, and other office products; a professional promotional video; and significant national media exposure.
“What really drives me, and ultimately drives Heeluxe, is that I know we can make a big difference for a lot of people in the world by helping them have healthier feet,” said Heeluxe Founder Dr. Geoffrey Allan Gray. “With help from SCORE, including the Santa Barbara Chapter, we’ve successfully grown our small business. We entered our video because we’re ready to go to the next step. The office and technology prizes from Brother and the professional promotional video from SCORE come at the perfect time to help us grow and succeed.”
After entering their videos, contestants encouraged others to vote online during April. The top 25 vote-getters from nearly 10,000 votes became finalists. A panel of small business experts then independently evaluated the finalists’ videos and chose Heeluxe the Grand Prize Winner.
The other finalists won Brother’s P-Touch prize. Congratulations to:
“This was an excellent opportunity for small businesses to showcase themselves in front of a national audience and I thank all who participated,” said Ken Yancey, SCORE CEO. “We’re delighted to help make Heeluxe’s business better, stronger and more productive through the makeover. “We’re also pleased to partner with Brother, who generously supported the BizClips Contest.”
“Brother International is honored to be part of this celebration of SCORE’s great work. We’re excited to support Heeluxe and the other finalists who so enthusiastically participated in BizClips,” said John Wandashin, Vice President of Marketing for Brother.